Zerodha: The Startup That Shattered India’s Brokerage Barriers

Established in 2010 by Nithin Kamath, Zerodha Broking Ltd. has emerged as a pioneering force in the Indian financial services sector. This Bengaluru-headquartered company, with a robust workforce exceeding 4,000 employees across more than 20 cities, offers a wide array of services, including retail and institutional broking, currencies and commodities trading, margin funding, and mutual…

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FirstCry Revenue Surges to Rs 6,500 Cr, GlobalBees Adds 18.6%

FirstCry FY24 revenue crosses Rs 6,500 Cr; GlobalBees contributes 18.6%. FirstCry received approval for its initial public offering (IPO) from the Securities Exchange Board of India (SEBI) earlier this month.Ahead of the IPO, the company has disclosed its annual financial report for the fiscal year ending March 2024.The Pune-based firm’s revenue grew 15.1% in the…

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India targets 1.4 lakh cataloged startups maharashtra leads with 25,044 startups

The Economic Survey for 2023-24 climaxes the important impact of the startup environment on the economy . Acknowledged startups have conceived over 12.42 lakh direct assignments. The total number of startups supported by AIFs was 96 this year, down from 148 last year. the Department for Promotion of Industry and Internal Trade (DPIIT) has sanctioned…

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Case Study: The Marketing Mix in the Food Industry: A Look at McDonald’s

IntroductionThe marketing mix, often referred to as the 4Ps (product, price, place, and promotion), is a fundamental concept in marketing that helps businesses strategize and position their products effectively. In the food industry, the marketing mix plays a crucial role in determining the success of a brand. This case study explores how McDonald’s, one of…

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Mayhem Studios Gets Fresh Fuel from Lumikai

With a fresh round of funding from gaming-focused venture capital firm Lumikai, Bengaluru-based Mayhem Studios has accomplished a noteworthy triumph. The company intends to use the extra cash to expand its workforce, develop its technological capabilities, and raise the calibre of its games. Dedicated to creating well-liked mobile games that captivate players with compelling storytelling…

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NYKAA will raise $15 Mn with the help of NCD (Non Convertible debentures)

  Nykaa, affiliated with the internet fashion and beauty retail platform, is raising 125 crore rupees (nearly 15 million dollars) through non-convertible debentures. The Nykaa board has approved issuing around 12,500 non-convertible debentures at an issue price of 100,000 rupees each to raise 125 crore rupees on a private placement basis in dematerialized form, as…

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