Parv Gupta
Siddhant Bhardwaj
Chirag Chhetia
Co-Creator | Marketing & Brand Analyst
A graduate of Keshav Mahavidyalaya, University of Delhi, I bring a keen eye for detail and a deep interest in marketing psychology, brand storytelling, and case-based business learning. Caseology was born out of a shared curiosity and academic collaboration — a space where we break down how businesses think, act, and grow.
My focus lies in dissecting brand campaigns, analyzing strategic decisions, and drawing lessons that are as practical as they are insightful. I write to explore — and help others explore — the business logic behind some of the most talked-about moves in the startup and corporate world.
Co-Creator | Business & Marketing Analyst
I’m a graduate of Shaheed Sukhdev College of Business Studies, with a strong interest in startups, marketing strategy, and business storytelling. Caseology began as a collaborative academic project — a platform where my classmates and I explore bold business ideas, decode marketing campaigns, and write with purpose.
I focus on turning complex strategies into engaging, real-world insights that resonate with curious readers, budding entrepreneurs, and students alike. At Caseology, I bring analytical depth, research-driven thinking, and a passion for simplifying business for everyone.
Co-Creator | Strategy & Business Insight Curator
Currently pursuing an MBA from MDI Gurgaon, I bring a structured approach to analyzing business models, competitive strategy, and market dynamics. At Caseology, I contribute research-backed content that connects classroom concepts with real-world business cases.
This platform is more than a project — it’s a shared vision to turn complex case studies into clear, actionable insights for learners, marketers, and future entrepreneurs. My writing reflects an MBA perspective with a sharp focus on frameworks, strategic thinking, and impactful storytelling.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.